Challenge 2

Challenges in Recruitment and Selection in Modern Human Resource Management 

The recruitment and selection activities represent two of the most important roles in the Human Resource Management function and are ultimately, the greatest influence on an organization's overall performance and its ability to continue to be successful into the future. Recruitment is the method of attracting qualified candidates to apply for job openings; selection is  process of making the choice of the most appropriate person from the pool of applicants to fill the relevant job vacancy

Many organizations struggle to attract qualified candidates because of skill shortages, high candidate expectations, and weak employer branding. The selection process itself also presents challenges, as poor screening methods and biased decision-making can lead to unsuitable hiring choices.

Ineffective recruitment and selection practices can result in high employee turnover, low job satisfaction, reduced productivity, and increased recruitment costs. Addressing this challenge is essential for building a sustainable workforce and achieving long-term organizational success.


Recruitment and selection processes have a vital impact on the performance of an organization. The Human Capital Theory clearly indicates that recruitment challenges resulting from skill shortages and the failure to recruit qualified candidates have a negative impact on the quality of human resources. This negatively influences productivity.

The Resource-Based View (RBV) indicates that human resources can create competitive advantage for an organization. Ineffective recruitment processes make it difficult for an organization to recruit highly valued human resources. The Employer Branding Theory and Signaling Theory indicate that poor recruitment processes discourage potential candidates. Ineffective recruitment processes also fail to match candidate expectations.

The Person Job-Fit Theory and Person-Organization-Fit Theory indicate that poor recruitment processes lead to poor hiring. This negatively influences job satisfaction. The Psychological Contract Theory clearly indicates that recruitment processes have a negative impact on the psychological contract. The psychological contract has a negative impact on the performance of an organization.


The importance of recruitment and selection to organizational performance and long-term success cannot be overstated; hence, effective HRM strategies to resolve associated challenges must be employed. Building a strong employer brand by communicating organizational values, opportunities for growth, and job opportunities is key to recruiting qualified candidates. According to both Employer Branding and Signaling Theory, a strong organizational image is key in ensuring applicants' expectations are met.

Workforce planning strategies and multiple recruitment sources, including online recruitment, employee referrals, and campus recruitment, can be employed to resolve skill gaps in the labor market in line with Human Capital Theory.

Employing objective selection strategies, including interviews and competency-based testing, enhances accurate recruitment outcomes. According to Person–Job Fit Theory, productivity is enhanced when an employee’s skills match those of the job.

Conducting a cultural fit assessment also enhances Person-Organization Fit, resulting in high job satisfaction and low employee turnover rates. Effective communication also enhances the psychological contract as described by Psychological Contract Theory.

Training recruitment managers and analyzing recruitment outcomes enhances human resources as a source of competitive advantage as described by Resource Based View.




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